Thursday 6 May 2010

Part 8 - Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?



Part 7 - What have you learnt about technologies from the process of constructing this product?

Part 7

Part 6 - How did you attract/ address your audience?

When looking over our feedback videos from other groups in the media department we found out whether or not we reached our target audience. We also found out the strengths and weaknesses of our opening to analyse how we could improve on it.



Strengths:

  • "Graphics were different"

  • "Liked the title 'open verdict' at the end"

  • The groups appreciated the originality of the voiceover and how it furthered the narrative

  • Credits were integrated on the labels which they felt was original and modern

  • "Good use of camera angles and a range of shots"

  • They understood the narrative clearly throughout with the qoute "i think the narrative was clear".

  • The twist made the audience hooked into the film to know what happens

  • The sub-genre of Romantic-Thriller was clearly created through the actions in the flashback.

Weaknesses:

  • "The lighting was dark at points so we couldn't read it"
  • "The graphics were good but a bit difficult to read and blurry"
  • I believe that our shot variation was not as wide as we could have made it, becuase we wanted to capture a lot of close ups especially of the objects etc.
  • The voiceover had some issues with sound levels but we feel that this was effective to connotes levels of anxiety during the scene.

I think that these are all valid weaknesses in our opening sequence. But i can justify an argument against them, for example, 'the lighting was too dark'. It could be argued that we tried to convey a noir style through the use of dark lighting which is the reason why we have used it.

Also the labels/credits which were difficult to read were due to the camera which we were restricted to using. The zoom was not good enough to create an extreme close up of the credits which we were trying to emphasise on the labels.

To improve our work i feel we should have use some more variation in shot types because the mass of close ups which were used to emphasise a prop such as the knife could have been conveyed through a different type of shot, such as a midshot to emphasis it is in the male characters hand.

I believe that we reached our target audience which we mentioned in our treatment of approximately 18-40 year old people. This was done through the use of elements such as camera, editing, mise-en-scene and sound. E.g. the voice over of the young 20's male character.

Here are the feedback videos of our Thriller opening:






Part 5 - How does your media product represent particular social groups?

Part 5

Part 4 - In what ways does your media product use, develop or challenge forms and conventions of real media products?

Part 3 - What kind of media institution might distribute your media product and why?

Part 2 - Who would be the audience for your product?

Part 2